"Irrelevant", "unnecessary" and "blatant".
Have you noticed the EA Sports logo popping up on-screen during Sky Sports' football coverage? Of course you have � it's everywhere. Turns out Ofcom, the UK broadcasting regulator, has noticed, too � and isn't happy.
A viewer complained that the use of the EA Sports logo was "irrelevant", "unnecessary" and "blatant" during a match - and sparked an Ofcom investigation.
The complaint, according to Media Week, relates to the Everton versus Manchester United game from 11th September last year. During the Sky Sports 2 match EA branding popped up 14 times, such as around match statistics.
Source: http://www.eurogamer.net/articles/2011-02-08-sky-sports-rapped-for-ea-sports-branding
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