Friday, February 11, 2011

Activision CEO Bobby Kotick Downplays Importance Of A 'Call Of Duty' Subscription Model

Activision officially canceled work on the "Guitar Hero" series earlier this week in the aftermath of its lower-than-expected Q1 earnings and spurred on by the waning popularity of rhythm-based gaming franchises. CEO Bobby Kotick took to the TV airwaves to address the past week's news and in the process spoke a little bit about Activision's [...]

Source: http://multiplayerblog.mtv.com/2011/02/11/activision-ceo-bobby-kotick-downplays-importance-of-a-call-of-duty-subscription-model/

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